A new era of Next

NextSense, an organisation with over 165 years of history, provides essential services to individuals who are deaf, hard of hearing, blind, or have low vision. The organisation underwent a significant rebrand and relocated to Macquarie University. To launch the new facility, we collaborated with Interbrand for brand extension concepts, resulting in the theme "A New Era of Next." We further developed this theme, incorporating a dual-color gradient created by blending two brand colors. My goal was to achieve a specific visual texture with the noise, which necessitated using Photoshop's Large Document format. I successfully produced a consistent, noisy gradient for various scales and applications, including hanging banners, media walls, floor decals, print collateral, and digital screens. Additionally, I designed a unique, event-specific circular booklet with a custom die-line, produced promotional videos, and was responsible for the photography, photo-editing, deep-etching, and compilation of the 200-page coffee table book, "The Story of NextSense."

In addition to working on the collateral for A new era of Next, my daughter and I were in a photoshoot for the organisation as my daugher is a client of NextSense cochlear implant services. You can see the poster of us hanging in the lobby at NextSense Macquarie, and I have placed a photo of the banner of us below.

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The story of NextSense